Safahs Naturals — Brand Identity & Marketing Production
CASE STUDY
Beyond the Magazine
ATG Media's expertise in design and production doesn't stop at editorial pages. For clients who need consistent, high-quality creative output across product branding, print and digital marketing — we bring the same rigour and reliability that publishers rely on.
Safahs Naturals is one example of what that looks like in practice.
The Client:
Safahs Naturals, part of the Head to Toe Care group, produces natural and sustainable personal care products for health-conscious consumers. When they were introduced to ATG Media in 2020 - through a referral from an existing ATG client - they needed a creative partner who could handle the full range of their brand communications, not just individual design jobs.
The Brief:
Elevate the brand's visual presence across product labels, catalogues, and print and digital advertising - consistently, across everything, to a standard that matched the quality of the products themselves.
What We Did:
Product Labels
Designed to reflect the brand's natural, premium positioning - across an expanding product range, with consistency maintained across every SKU.
Catalogue Design
Structured for clarity and commercial appeal, serving both retail and trade audiences.
Print and Digital Campaigns
Tailored to the brand's core audience, covering social media content, display advertising and promotional materials.
When Head to Toe Care expanded into white-label product lines in 2024, the same approach scaled to meet it - applying the established brand thinking to new client identities without losing coherence or quality.
"Our partnership with ATG Media has been transformative. Their creative vision and dedication have not only amplified Safahs Naturals' brand but also made the launch of our white-label products a smooth and successful process. They truly understand our values and bring them to life in every project."
Idrees, Founder and CEO, Safahs Naturals
This project sits outside ATG Media's core magazine production work — and that's the point. If you have a brand that needs consistent, professionally produced creative across multiple formats and channels, we're well placed to help.